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Monitoring Website Availability
By Pete Prestipino - www.InternetSupervision.com
Monitoring Server Uptime to Avoid Revenue Reduction
Monitoring your website's uptime is imperative to the success of your online
endeavors. Why? While it's important to know if your website is running and your
host is providing a good service (so you can receive money back or a credit if
there is a guarantee), it's even better to be proactive about getting it back
online faster so you don't lose search engine positions, miss out on possible
revenue or blow your advertising budget. There is no other way to ensure a high
percentage of server uptime than to monitor website availability.
Monitor Up to Three Websites Free at InternetSupervision.com
http://www.InternetSupervision.com
Most web based businesses do not operate their own servers, they outsource that
function to professional web hosts, and for good reason - if your website (or
your web server) goes down, i.e. becomes inactive, your business and your
revenue can suffer greatly. Whether it's the inability to gather information
from surfers through forms or the ability to generate revenue through clicks on
affiliate banners or contextual advertising, it is essential that your website
be available for surfers to visit.
Monitoring Website Uptime for Search Engines
The main reason to monitor your website is that when search engine spiders
visit your web pages, if those pages are down, you may lose the search engine
positions that you have worked so hard to develop. If your website stays down
for too long, you may be dropped from the search engine databases altogether.
Whether your website receives ten or ten thousand visitors a day, you will not
last long on the Internet if surfers and prospects can not access your web pages
through search engines.
Monitoring Downtime for Advertising Budgets
Another important reason to monitor the uptime of your web pages is to make
sure that your advertising is doing what it should - bring visitors to your
website. While most pay per click search engines do not charge you if your site
is down, many still do. If your site is down for any length of time, you run the
risk of draining your account very quickly. In addition, if you purchase any
sort of cost per lead or cost per impression advertising (i.e. banners) you
again run the risk of losing valuable visits from surfers.
About the Author
About the Author: As an advocate for webmasters, Pete Prestipino suggests one
way to avoid server downtime is to be proactive about monitoring website
availability. Monitor Up to Three Websites Free at InternetSupervision.com -
http://www.InternetSupervision.com
Article Source: http://www.simplysearch4it.com/article/1428.html
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