How To Use Ad Tracking Software For Name Branding
By Denny Hay
You probably already know that ad tracking software is
the 'life-blood' of any successful online business. Knowing
exactly where your visitors, buyers and subscribers are
coming from can save you boat-loads of wasted
advertising dollars.
But, whose name are you branding in your ad tracking
links?
If you're using an online ad tracking service, more than
likely it'll be their name in your urls. These types of links
shout "I'm tracking you!". And nobody likes to be tracked.
Resulting in limited clicks on your ad.
Or, if you use an url shrinking service, your ad tracking
urls will be disguised behind their name. Such as,
www.teenieurl.com/1234. This leaves a potential visitor
wondering what you're trying to hide. You could have a
very powerful ad, building anticipation to the very end.
Then, BAM! Your link says nothing about who you are or
what you're offering them. This is a major 'turn-off'.
Again, resulting in limited clicks on your ad.
Yes it's true, ad tracking urls are generally long, cryptic
and just plain ugly. So, you need some way to make
them look presentable and click-friendly in any type of
advertising situation.
One key ingredient of professional ad tracking software,
is the ability to cloak your ad tracking urls to make them
click-friendly. With the ability to create good looking ad
tracking links containing your name or your company
name, you'll see a substantial increase in click-thrus on
your ads.
To brand your name while using ad tracking software,
simply setup a website with your name (or your business
name) as the domain name. For instance, mine would be
dennyhay.com. Install your ad tracking software on this
website. Then track all of your advertising campaigns for
all of your products, or affiliate products, from this one
location.
By doing this, you can create ad tracking links like the
following examples, that look like just another page on
your website. And the visitor won't even know they're
being tracked.
http://MyName.com/MyProduct/
http://MyBusinessName.com/MyProduct/
Or, possibly, for affiliate links:
http://MyName.com/recommends/ThisGreatProduct.html
Now, when you promote something with this type of ad
tracking link, even if you don't make an immediate profit,
you'll be branding your name. In the future, when you
launch a product or run a promotion, your name will be
recognized, creating a feeling of trust that would not
normally be there, and it will increase your sales.
Plus, other marketers will be more receptive to your joint
venture proposals, because they will notice your activity
and remember your name.
If you're serious about being successful with your
business, start telling people who you are by branding
your name or your business name in your ad tracking
links. And get all the visitors you deserve.
About the Author Denny Hay can show you how quick and simple it is to properly track everything. He's ready to assist you at his ad tracking website.
http://www.Track-Everything.com
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