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1101. | Marketing Marvels - George Lucas - Star Wars Episode III & The Star Wars Empire by Toli Cefail
Talk about a lesson in marketing, George Lucas and the Lucasfilm team are AMAZING marketers. Here are some notables from the Episode III campaign (& the Lucas marketing machine overall) for you to use in your own marketing efforts:
PR – Public Relations – The Star Wars PR ...
[Added: 13 Jun 2005 Hits: 163 Words: 548]
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1102. | If You Failed With Google Something Is Wrong! by Bob Cefail
Over the next few days I will focus on some key factors behind the success or failure of different search engine marketing campaigns. One should always succeed with search engine marketing if one has a decent offer priced correctly. When a ...
[Added: 13 Jun 2005 Hits: 180 Words: 346]
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1103. | Freelance Copywriters On The Internet: How To Tell The Difference Between Heaven-Sent And Hack by Adam Barone
If you’re hunting for a good freelance copywriter and have never done it before, or if you have but find yourself needing another for the first time in a while, I don’t envy you. This “brave new” e-world ...
[Added: 11 Jun 2005 Hits: 201 Words: 863]
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1104. | 6 Things To Increase Your Affiliate Income by Nell Taliercio
So you've signed up for affiliate programs, posted links around the net but you're still only making pocket change? Wonder what others are doing that you aren't? Below you will find 6 things that every affiliate marketer needs to increase their income.
#1 - Your own ...
[Added: 11 Jun 2005 Hits: 260 Words: 555]
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1105. | 10 Ways To Sell Your Products Faster by Anton Cheranev
1. Give people a deadline to order. Tell people if they order by Jan 28, 2000 they will get a discount or free bonuses. This will create an urgency so they don't put off buying. ...
[Added: 11 Jun 2005 Hits: 156 Words: 352]
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1106. | Marketing Your Business - How Do I Adapt To The Internet? by Martin Lemieux
The way we do business is changing rapidly. From VOIP, video conferencing, email support, telephone answering services, and the almighty internet. As a business owner we are faced with hundreds of decisions our parents and grandparents never had to contend with.
Some of you keep hearing from other ...
[Added: 11 Jun 2005 Hits: 304 Words: 1065]
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1107. | 2 Step Marketing by Joy Gendusa
Do it Right.
I receive postcards all the time. The other day I received a postcard trying to sell me a copy machine. It had tiny, tiny lettering slathered all over the front and a large portion of the back of the card.
It was ...
[Added: 09 Jun 2005 Hits: 174 Words: 696]
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1108. | Fashion Marketing 101 by Amie Pronowski
In a nutshell, fashion marketing is a profession that takes the latest trends and designs in clothing and communicates them to a target market in such a way that the consumer is not only aware of the product, but wants to and ultimately does buy the product. A target ...
[Added: 07 Jun 2005 Hits: 250 Words: 431]
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1109. | 18 Efficient Techniques To Convert Your Visitors Into Subscribers by Sergio Salzberg
1. Offer your visitors a free web service,
like free e-mail, if they subscribe to your free e-zine.
2. Publish some of your current e-zine
subscriber's testimonials on your web site.
3. Publish any positive reviews you have
received about your free e-zine on your web ...
[Added: 07 Jun 2005 Hits: 193 Words: 311]
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1110. | 10 Shocking Ways To Super-Charge Your Sales by Eugenijus
1. Test different web site color themes to see which
combination will sell your product better. You can
also test the size and style of your web site text.
2. Promise your readers an end result or outcome
...
[Added: 06 Jun 2005 Hits: 227 Words: 309]
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1111. | It's Not About What You Take From Your Customer by John Taylor
Would you like to participate in an experiment?
Just imagine you are a customer and you are looking for a solution to a problem. It might be that you need a new battery for your mobile phone, you may need to learn how to take great photographs with your ...
[Added: 06 Jun 2005 Hits: 222 Words: 392]
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1112. | Marketing Students: 5 Guidelines For Your Final Paper by Otilia Otlacan
Get motivated! ('Why do I write this paper?")
This is a basic question with a not-so-basic answer. In order for a job to be done well – and your dissertation paper is, in fact, ...
[Added: 06 Jun 2005 Hits: 205 Words: 1492]
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1113. | E-marketing Strategy: 7 Dimensions To Consider (The E-marketing Mix) by Otilia Otlacan
What is e-Marketing?
e-Marketing is still quite a controversial subject to talk about, since no one succeeded to unify the various theories around it; however there is one thing upon which there is no doubt ...
[Added: 05 Jun 2005 Hits: 250 Words: 1483]
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1114. | The E-marketing Plan - Brief Overview And Working Scheme by Otilia Otlacan
I. Summary of a marketing plan
The marketing planning (concretized in the marketing plan) is an essential organizational activity, considering the hostile and complex competitive business environment. Our ability and skills to perform profitable sales are affected by hundreds of internal and external factors that ...
[Added: 05 Jun 2005 Hits: 282 Words: 1549]
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1115. | Overview On Qualitative Data Collection Techniques In International Marketing Research by Otilia Otlacan
This article is meant to be a brief review and reminder of some valuable yet often bypassed techniques to collect data on international markets and consumers.
When thinking of market research, surveys are most likely the first technique that comes to ones ...
[Added: 05 Jun 2005 Hits: 261 Words: 1408]
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1116. | Marketers: Are We Getting Dumb? by Otilia Otlacan
Good morning, you fellow marketers! Well, you do not have to give me that look, there is always a morning coming up somewhere (what a cheap cliche!)
Have you been online later? I suppose so... Was there ...
[Added: 05 Jun 2005 Hits: 222 Words: 762]
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1117. | List Building - What Is It? by Gina Marie Capatar
We all know what an email list can do to our business. If you know how to manage your email list right, it can be your ultimate opportunity to upsell something, make big sales, gain more traffic and boost your popularity among others. So what ...
[Added: 05 Jun 2005 Hits: 199 Words: 665]
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1118. | Put It On Auto Pilot by Dan Brown
An autoresponder course is a group of articles or information set up to be sent out separately over a set period of time by e-mail. People just e-mail your autoresponder to receive the free course and it is sent out automatically ...
[Added: 05 Jun 2005 Hits: 215 Words: 571]
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1119. | Break On Through To The Other Side by Dan Brown
Heres ten simple yet very effective marketing ideas that can help you breakthrough to higher and more consistent profits.
1. Create a directory of web sites on a specific topic. Give people the option of adding the directory to their web site by linking to it. ...
[Added: 05 Jun 2005 Hits: 198 Words: 420]
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1120. | Giving It Away For Profit by Dan Brown
If you have extensive knowledge on a particular subject, why not create a free course for your web site visitors. The course should be related to the theme of your web site. If you're selling business related products, you would want to ...
[Added: 05 Jun 2005 Hits: 226 Words: 329]
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1121. | How To Use Database Marketing To Skyrocket Your Online Profits by Dan Brown
Database Marketing is the gathering and storing of specific information about your prospects or customers. This information is usually stored in a database program on your computer. You would then use the information to market ...
[Added: 05 Jun 2005 Hits: 175 Words: 433]
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1122. | How Google Indexes Content From Your Web Directory by Martin Lemieux
In a fluke, I was able to notice something about the way Google indexes content from web directories. Excluding your template, the most important line of code is the first title you add to your main body.
Search through Google ...
[Added: 05 Jun 2005 Hits: 301 Words: 386]
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1123. | Market Planning -- Getting The Word Out by Bill Willard
“There are those who get things done and those who think about getting things done.”
--Col. Wesley L. Fox, USMC (Ret)
Marketing cannot be hit or miss; it must be part of ...
[Added: 02 Jun 2005 Hits: 495 Words: 773]
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1124. | Take stock of short-run digital printing innovations by Kay Zetkin
Before ever the innovations in the printing technologies and way before the internet evolution, business owners have learned to trust and depend on small and reliable print shops. It was an accepted fact that the quality and reliability of local, traditional print shops ...
[Added: 02 Jun 2005 Hits: 206 Words: 529]
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1125. | Know the features and benefits of effective poster printing by Kay Zetkin
Does your business suddenly encounter the need for printing posters? Before running to the nearest poster printing company you can find, it is suggested that you do the stop and think routine first.
Your budget could be saved a lot more if you come ...
[Added: 02 Jun 2005 Hits: 194 Words: 498]
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1126. | Avoid the havoc! Shy away from 4-color matching problems by Kay Zetkin
We are witnessing rapid advances in the digital technology nowadays. Along with this advancement, new opportunities are dawning each day and the modern trappings of digital technology become more and more accessible to the people.
Photo processing labs have met new opportunities consequential to the ...
[Added: 02 Jun 2005 Hits: 178 Words: 564]
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1127. | Wanted: Promotional printing services by Kay Zetkin
Advertising and promotions play a great deal of importance in businesses and companies. It is also significant for us, consumers. It is essential that we be properly and convincingly informed and educated about products and services that will play a part ...
[Added: 02 Jun 2005 Hits: 183 Words: 498]
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1128. | How Direct Marketing Helps Your Internet Business To Prosper by Evelyn Lim
What is direct marketing? Put simply, direct marketing is a process of recording information about your customer’s response to a planned marketing activity.
Increased computer usage has allowed direct marketing to evolve and to rise dramatically. For your online business, to begin with, ...
[Added: 01 Jun 2005 Hits: 231 Words: 558]
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1129. | Ad Copy Secrets Of The Rich And Not So Famous by Dan Brown
1. Use a hand written letter on your ad copy instead of text. Write the ad on a piece of paper, scan it and publish the ad on your web page. Adding a personal touch will always increase your sales.
2. Publish a list of famous and respected customers ...
[Added: 01 Jun 2005 Hits: 169 Words: 392]
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1130. | Survey Says... by Dan Brown
Do you have a list of e-mail addresses of your customers or prospects? Do you have a list of e-zine subscribers? If you have their permission, send them an e-mail survey to conduct market research. See if customers are ...
[Added: 01 Jun 2005 Hits: 179 Words: 349]
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1131. | Ten Ways To Multiply Your Sales by Dan Brown
Here's ten simple yet POWERFUL ideas for you to reflect on. This will help you adjust your marketing strategies, which will have a GREAT effect on everything you sell.
1. When you make your first sale, follow-up with the customer. You could follow-up with a "thank you" email ...
[Added: 01 Jun 2005 Hits: 188 Words: 387]
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1132. | Sizzling Offers That Sell Like Crazy by Dan Brown
One of the best way to increase your sales is to offer your potential customers a special offer. It could be trial offers, discounts, purchase awards, etc. Below are ten sizzling offers you could use to sell your products like crazy.
1. You could offer ...
[Added: 31 May 2005 Hits: 157 Words: 329]
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1133. | Profitable Reasons To Add A Discussion Board Or Chat Room To Your Web Site by Dan Brown
Here's ten great reasons you should be thinking about a discussion board or chat room to your web site.
1. You'll be able to communicate with your visitors. They'll begin to trust you and get to know you on a more personal level. People ...
[Added: 31 May 2005 Hits: 186 Words: 355]
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1134. | Ten Words That Can Have A Huge Effect by Dan Brown
Here's ten POWERFUL words you should be thinking about when your writing sales or ad copy.
1. Use the word "fast" in your ad. People want fast results, fast delivery, fast ordering, etc. Nowadays, ...
[Added: 31 May 2005 Hits: 191 Words: 290]
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1135. | Back-End Products... The Key To Lasting Profits by Dan Brown
A back-end product is a product you attempt to sell your customers after they have recently purchased a related product from your business.
If you're not trying to sell back-end products to your customers, you're making a big mistake. It is easier to ...
[Added: 31 May 2005 Hits: 177 Words: 369]
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1136. | Making Your Online Testimonials More Believable by Dan Brown
Here's ten POWERFUL ideas to use as a guide when dealing with testimonials.
1. PICTURES
Ask people if they would e-mail a picture with their testimonial. If they don't have one scanned you could have them send their picture by mail and ...
[Added: 31 May 2005 Hits: 192 Words: 482]
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1137. | It All Starts With A Click by Dan Brown
Here's ten simple yet POWERFUL ideas on raising your "click thru" percentage.
1. Use reverse psychology on your banner ads. You could tell people not to click on your banner ad. For example "Don't Click ...
[Added: 31 May 2005 Hits: 193 Words: 343]
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1138. | Offering More Than Your Competition by Dan Brown
Here's ten simple yet POWERFUL ideas on how to beat
the competition.
1. Offer free original content. It's important to give your visitors information they can't find anywhere else. If you're the only source, they'll visit your site.
2. Give ...
[Added: 31 May 2005 Hits: 177 Words: 274]
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1139. | Ten Very Effective Ways Of Using Your Autoresponder by Dan Brown
1. Collect leads with your autoresponder. You will get an e-mail digest of everyone's e-mail addresses who requests information from your autoresponder.
2. Publish a price list of all the products and services that you offer. You could also include order forms, product descriptions, ...
[Added: 31 May 2005 Hits: 175 Words: 261]
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1140. | Ten Incredible Ways To Sell Your Products Now by Dan Brown
Here's ten simple yet POWERFUL ideas on how to sell more products faster.
1. Make your reader visualize they have already bought your product in your ad. Tell them what results they have gotten and how it makes them feel. They'll already become emotionally attached before ...
[Added: 31 May 2005 Hits: 185 Words: 382]
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1141. | 10 Incredible Ways To Keep Your Sales Soaring by Dan Brown
The ten ideas below will help you have consistent sales for months and even years to come.
1. Maximize the effectiveness of your banner ads. Don't just use the same ad on every banner, use a variety to attract the greatest number of clickers.
2. ...
[Added: 31 May 2005 Hits: 191 Words: 293]
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1142. | Sell Your Products Like Crazy On Your Website by Dan Brown
Here's ten simple yet POWERFUL ideas on how to sell more products faster.
1. Turn your ad copy into a story or article. Your visitors won't be as hesitant to read your ad and will become more interested in your product.
...
[Added: 31 May 2005 Hits: 210 Words: 279]
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1143. | Google Page Rank Is Dead - Part III by Martin Lemieux
HELP! My PR page rank is grey, call the development doctor. As the world of Google is turning a mile a minute these days, some really big changes are happening. This weekend, marketers all around the ...
[Added: 31 May 2005 Hits: 277 Words: 527]
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1144. | How to get directories to submit your site - with this 5 steps guide! by Lakhya Phukan
So you have completed that new site and want to start your site promotion campaign by getting listed in some directories? Well,definitely a good idea, because those directories will
provide you the initial thrust needed ...
[Added: 28 May 2005 Hits: 165 Words: 326]
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1145. | Use "The Rock Band" Strategy for Getting Consistent Publicity by Susan Harrow
Mark C. Davis Personal Fitness Trainer and former student in
my *Sell Yourself* class contacted me to let me know he
would be on KGO's channel seven news with Dr.Dean Edell. In
addition, he just received word that an article on him ...
[Added: 26 May 2005 Hits: 250 Words: 1082]
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1146. | Is Google having a tough time with their website limit? by Martin Lemieux
If you are one to pay attention to what happens within the Google realm, you might find yourself thrown for a loop these days. As Google updates their results, it seems like they are having some issues dealing with so many new websites popping ...
[Added: 26 May 2005 Hits: 297 Words: 1173]
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1147. | Encouraging Contact by Martin Day
The small time promoter has to work hard and on a shoestring to get an audience of a few hundred people to fill a venue. Flyers, word-of-mouth and media name checks are some of the tools promoters use to ...
[Added: 25 May 2005 Hits: 185 Words: 496]
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1148. | Attract More Clients With A Brand Identity by Erin Ferree
You've probably heard that people buy products and services from people they know, like and trust. And, as I have done, you've probably wondered how you can foster more of this "Know-Like-Trust" factor in your business relationships. ...
[Added: 24 May 2005 Hits: 208 Words: 404]
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1149. | How to Profit From an Online Community by Mike Sansone
Do it Right and Everyone Benefits.
When done properly, a community effort on a business site can be profitable for both business and consumer. The business gains a loyal customer; the loyal customers get to ...
[Added: 24 May 2005 Hits: 203 Words: 739]
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1150. | Traffic Generator Program Review: InstantBuzz by Mohamad Zaki Hussein
The first time I found this traffic generator program, I was very skeptical. I thought it must be the same as some of the other "junky" traffic generator programs out there. But what made me curious ...
[Added: 20 May 2005 Hits: 209 Words: 962]
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