| |
The Basics of Google Adsense
By Halstatt Pires
Google Adsense is a unique program that can produce a lot of revenues over time if you are patient. Here is an overview of the basics of Google Adsense.
To understand the basics of Google Adsense, you first have to understand Google Adwords. Adwords is a program where people can bid per click to buy space on platforms Google supports with advertisements. This includes the ads you see on the top and down the right column of results when you search on Google.
Adsense is the result of a crafty little idea wherein Google essentially wanted to maximize distribution of Adwords. With Adsense, Google took the unique approach of letting independent sites place certain types of Adwords advertisements on their pages. This type of advertising is known within the Adwords platform as contextual advertising and advertisers can opt out of it. Most do not.
The beauty of Google Adsense is it creates additional revenue sources for sites. For instance, lets assume someone bids 60 cents in Adwords for the placement of their ads. A site then shows those ads through the Adsense program. When an ad is clicked by a person on that site, Google charges the advertiser and splits the money with the site in question. The exact amount of the split is not provided by Google, but is known to reflect the quality of traffic, click through rates and other aspects.
The Google Adsense program is incredibly simple to use. You sign up through Google and, once approved, are able to select the format of ads you want to list on the pages of your site. Google then immediately generates a java script, which you copy and paste into the html of your pages. You cannot change the code, but you can select any old location on your page you want.
Once you have inserted the code and republished your site, it is time to sit back and watch. Google provides stats within your account area. You can see basic click and revenue information as well as monthly totals. Once you reach a total of $100 in revenues, Google will kick out a check to you. The check is issued more or less at the end of the month following the one in which you hit the magic $100 amount.
Obviously, there is more to Google Adsense if you want to make a full business out of it, but this provides the basics of the game. You will be tempted to click the links on your page. Don't! Google will ban you from the program.
About the Author
Halstatt Pires is with http://www.marketingtitan.com - providing strategic internet marketing services.
Article Source: http://www.simplysearch4it.com/article/36181.html
| If you wish to add the above article to your website or newsletters then please include the "Article Source: http://www.simplysearch4it.com/article/36181.html" as shown above and make it hyperlinked. |
| Some other articles by Halstatt Pires | Generate Secondary Sales From Previous Customers
Every business spends untold amounts of energy, time and money obtaining customers. Surprisingly, many then fail to revisit those customers for secondary revenues.
Generate Secondary Sales ...
Conflicting SEO Expectations
SEO is undisputedly the best method for generating traffic and profits. That being said, you need to understand the inherent conflict that can arise with SEO.
...
Moving To The Next Level With Adsense
When you first start promoting Adsense on your site, the potential is obvious. After a few months, however, you need to move to the next level ...
Placement of Adsense Ads – Location, Location, Location
Once you have made the decision to use Google Adsense, you need to consider where to place the ads on your pages. Much like real estate, it is all about location, location, ...
Emphasizing Your Keyword For SEO
Once you get into the search engine optimization game, you will learn all kinds of fundamental axioms. Emphasizing your keyword in code is one.
Emphasizing ...
Finding Your Nook and Cranny
Online or off, a time tested method of succeeding in business is to focus on an unexploited area. You are probably wondering how. Here is your answer.
...
|
|
| |
|
|
|
