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Avoiding Traffic Jams: The Need for a Step by Step Marketing Plan
By Kristy Pass
It's easy to become overwhelmed with all the information, opinions, tips and programs on the Internet today. Information is being produced faster now than it has been in all of history combined. And when the need or desire to create a profitable online business is strong, it's easy to get caught looking for that "magic" marketing formula around every corner. But as you are sure to have found, it's just as easy to become completely overwhelmed with the on slot of information and simply not know which way to turn or what "expert" to believe. It's time to put a stop to all that.
Information is just like clothing. If you haven't used it in a long time, it's time for it to go. You can either toss it out completely or organize your files according to their topics so that you can find them later as you go through a step by step approach. If your computer has the memory, I recommend the latter as online information doesn't take up much space and can potentially provide you valuable tips and tricks to use in your marketing plan down the road.
Next, you will need to prioritize your tasks and group like tasks together so that you can begin to develop your marketing plan. In prioritizing, consider your long and short range goals, the amount of money you can afford to put into a project and what knowledge you already have to use in making your plan. It won't do you any good to place a high priority on placing pay per click ads if you haven't yet learned to use the pay per click systems and don't have the money to advertise this way in the first place. Choose what you consider the easiest task first and work your way up from there.
Once you have made your lists of tasks, it's time to begin implementing those things you know and learning about those things you don't. Do one task at a time. Let me repeat that. Do one task at a time. Take breaks. And realize that the momentum you are creating is going to pick up with time and eventually take on a life of its own. Your job is not to try to conquer the entire Internet at one time, but instead to reach one corner today, another tomorrow and yet another the day after that.
Your success and the ability to handle that success depends upon your level of action. Make it easy on yourself and set up a step by step plan today.
About the Author
Kristy Pass is a marketing mentor dedicated to helping marketers achieve success with a step by step approach to business. To contact her, sign up for the free report gkpass.payitforward4profit.com
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