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Are Pheromones At Play?
By Dean Caporella
Did you know that animal pheromones were so well known by the late 1970's they were actually
being marketed as pest controls. Animals were being lured into specially-made pheromone
enhanced traps and…well, you can guess the rest.
You know, there was a huge debate raging for years about whether human pheromones actually
existed. That was until a study conducted during the mid 1980's by researchers found that
once any overbearing underarm sweat was removed in humans, what remained were the odorless
materials containing the pheromones.
The research was led by Dr. Winifred Cutler and in a paper she released in 1986 said: "We
provided the proof that women and men emitted pheromones into the atmosphere and we showed
that extracted pheromones could be collected, frozen for over a year, thawed and then
applied on the upper lip of recipients to mimic some of the pheromonal effects found in
nature."
Now you could apply the same techniques to harvest your own supply of extra pheromones ( who
would bother! ). You could even set-up your own pheromone enhanced traps ( just kidding!).
Or, you could look at some of the many products on the market today.
Here's another angle that was put to me by a manufacturer of pheromone enhanced perfume in
South Florida when I was researching for a piece I was writing...
Are you in business? Did you know that pheromones can actually make good "business scents."
I don't know about you but when I'm shopping at my local mall I am definitely drawn to those
shops that have a pleasant smell. I don't know what it is but every time I go near the
candle shop I'm drawn into it by it's aroma. And I don't even use candles!
I guess my next question is: Can pheromone chemicals actually help your business? Or, if
you're about to go into a meeting with a client, do you think if they're attracted to you
enough that they will want to do business with you? I know there have been many times when
I've bought simply because I've liked the salesperson I'm dealing with. The way they smell
for starters. On most occasions I have almost forgotten about the product I'm interested in
buying.
I suspect that pheromones have come into play on each occasion. Just think for a moment.
Imagine you are about to go into a meeting hoping to close a deal. You're wearing you're
favorite pheromone enhanced perfume and just knowing you have it on has you in a state of
good demeanor. Do you think you're going to be in a more relaxed frame of mind? Are your
confidence levels going to rise when the customer suddenly has a good opinion of you? He or
she seems attracted to you on an unconscious level even though you've only just met. Hey,
it's food for thought.
Finally, just ask yourself this... If you're in a relationship or married, can you remember
the exact moment in time you became enamoured with your partner? No, I don't just mean on a
physical level but more on a sub-conscious level. Can you explain exactly what it was that
drew you together? Think about it.
About the Author Dean Caporella is a professional Journalist and Sportscaster who has taken an interest in a wide variety of topics. He became interested in pheromones when a friend asked for help in promoting his own pheromone enhanced fragrance. His reply was... "Phero what?" That was a couple of years ago and since then Dean has got himself up to speed with this intriguing topic. Check out www.thepheromoneadvantage.com to learn more.
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