| |
How to write sales copy
By Matt Bacak
Brainstorming!!! - I hope you heard from this word and hope you know exactly his meaning, if not then you're just a click away from Google.
When you plan to write sales copy then you must prepare yourself for brainstorming. You see, when I start to write this article I just sit and I focus a moment to see if I'm in the mood for this kind of work and when I realized I'm "on the wave" I just start writing all the words that cross my mind at that time. Whatever you agree with me or not, your sales copy will definitely determine if your product's going to sell or not.
If you have an offline business sales pitch presentation, you get to interact with your prospect, you can even touch him and he gets to see you personally; but not online! There it all depends on the content of your website.
As I said, the first step to write a sales copy, you must be in the mood. You can even compare a sales copy with a work of art, why? ...because when you are in "the mood" you acting just like an artist and you may not observe this. When you are in "the mood" you can get the best from you, and your mind keeps on coming up with amazing ideas.
And if you asking for how to get this mood, I can't answer to you but I only can tell you that for myself I a lot of passion and I just look for the needs of the people today and from "tomorrow" and this s how I get in the mood.
And, once you are in the mood, don't stop, keep on writing, brainstorming. Doesn't matter if you are writing weird ideas, just don't stop. After you finish, read it all over or you can pass it to someone else to get his feedback and I most recommend the second option because you can have a different opinion and you can notice if you need to add or remove any content.
Always pay attention for the headline; this is the most important part from your sales copy. Sometimes I write couple more headlines and I read them all several times and then after I pick the best I consider and I do a fine tune, sometimes 3-5 times before I decide to use it.
A good tip I got from somebody is never feel bad "borrowing" some ideas from successful copy you've seen; this because you already have some good ideas to start with.
Now, the last thing you need to keep in mind when writing a sales copy is: "What is the final result the reader will get if he buys from you?" "Build" your sales copy "to sell" hope and benefits to the reader, this is only if you want this reader to buy anything from you after he read your copy.
About the Author
Matt Bacak became "#1 Best Selling Author" in just a few short hours.
Recent Entrepreneur Magazine's e-Biz radio show host is
turning Authors, Speakers, and Experts into Overnight Success Stories.
Discover The Secrets http://promotingtips.com
Article Source: http://www.simplysearch4it.com/article/11679.html
| If you wish to add the above article to your website or newsletters then please include the "Article Source: http://www.simplysearch4it.com/article/11679.html" as shown above and make it hyperlinked. |
| Some other articles by Matt Bacak | What Do Your Links Tell the Search Engines? How to tell them what counts
There is a lot of confusing information on the web - "secret techniques", tag writing, and of course the complicated algorithms the search engine optimization specialists swear by. Just like content building, ...
We're All Experts in Something: Web Income Sources for Infopreneurs
Let's face it - we all have a vault of experience and information in the back of our heads, shaped by our experiences. We're all an expert ...
eBay Selling Secrets: eBay is much More Than a Marketplace
You don't need to be a marketing genius to sell on eBay, but you should enter the marketplace with some knowledge and understanding of what helps drive sales. ...
Billion Dollar eBay Products – They're more common than you think
Ebay does a massive amount of business on a global level every day. Last year, in fact, eBay sold 38 billion ...
Beginning eBay User's Challenge – How to start selling your stuff tonight
Unless you've been living in a hole for the past ten years, you've heard some wild eBay success stories. There was the woman who ...
Continuing Education
The most successful Internet businesspeople know the value of continuing education. For many, the term "continuing education" brings to mind college classrooms and long bookstore lines. However, the wisest Internet entrepreneurs see education ...
|
|
| |
|
