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A Beginners Guide to Web Page Design
By Michael Turner
Designing your own successful web page can seem
difficult and nearly impossible if you do not do a little
research first. The reason you need to know the basics of
web page design is because the design of your website
will actually influence whether or not people continue to
visit your site and ultimately, whether they will buy from
you or not. Obviously, a lot is riding on your website design
so it is worthwhile to take this seriously and put some effort
into doing it right the first time.
Design #1 Color
Any important aspect of your design process should
include the use of color. Color affects people
psychologically and different colors have positive and
negative attributes or feelings they can evoke and men
and women respond to different colors more positively
than others. So, figure out your target audience, what you
are selling, and what colors will best help you persuade
your target audience to stay on your web page and to buy
from you.
Design #2 Organization
A design flaw many beginners run into is organization.
Your website must be well organized, and not just to you,
but to the average person who has never visited your site
before. It should be obvious where the information is and
how visitors can get to it without wading through a lot of
other links and information they are not interested in.
Check out some larger, more successful sites to see how
they deal with organization and just follow their lead.
Design #3 Too Much Text
Be careful about writing too much text and loading it to
your website. Different types of writing is more appropriate
for the Internet and in general bullet points, bold words,
short paragraphs, and the like help break up a lot of text
and make it easier to read. If you have a huge block of text
on your web page, it is unlikely people will actually put
forth the effort to sit down and read it. Make it easy for
people to get the information.
Design #4 Too Many Graphics
Too many graphics is another design mistake by
beginners. Graphics can be very useful, however if you
use too many graphics you cut out the text you can use
which is how search engines find your website and rank
you in search results. Don¡¯t handicap yourself with the
search engines by using too many graphics.
Design #5 Focus
Beginners often times do not have a clear focus of their
website before they start designing it and it appears
unorganized, unfocused, and the point of the web page is
a bit vague. Come up with a plan and outline the major
points and focus of your website design before you start.
About the Author
Michael Turner reveals step-by-step how you can increase search engine traffic in his free 7 part mini-series. Grab it now at http://www.powertraffictactics.com/
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