Article Categories
» Arts & Entertainment
» Automotive
» Business
» Careers & Jobs
» Education & Reference
» Finance
» Food & Drink
» Health & Fitness
» Home & Family
» Internet & Online Businesses
» Miscellaneous
» Self Improvement
» Shopping
» Society & News
» Sports & Recreation
» Technology
» Travel & Leisure
» Writing & Speaking

  Listed Article

  Category: Articles » Arts & Entertainment » Photography » Article
 

Photographers Now Have Googlbility




By Rohn Engh

It seems to be the way of the future. Most everyone who uses the Internet is familiar with Google. They have found Google is an easy way to get specialized information quickly just by typing in a few choice search words. (We've come to call these keywords, or keyphrases.) This development has not escaped the notice of increasing numbers of photobuyers, who are using Google to locate highly specific photos that they know are not available on the trendy micro stock sites.

In the past years, photobuyers were used to putting little effort into trying to find photographs such as 'University Benemerito, Puebla, Mexico', or "Sod homes in Custer County, Nebraska". They knew in most cases it would be counter-productive for them to pursue searching for such photos, having experienced that the law of probability was not on their side. The textbooks, magazines and documentary films of the past reflect this absence of suitable photos.

It's not that the photos did not exist; -- only that a workable, time-effective method of finding them wasn't available.
The digital epoch has solved all of this. With Google search capabilities available, I see more and more photobuyers going after highly-targeted photo needs. They know chances are good they can locate a source of such a photo by matching a description of their photo need with the keywords and phrases a photographer, or a tourist department, historical society, medical school, or stock agency, may have posted on their website.

We will no doubt begin to see photobuyers digging even deeper into the Internet to find sources for the pictures they need.

LET THE PHONE BOOK BE YOUR GUIDE

In editorial photography, it's known that buyers seldom need a picture the next day (unlike ad agencies). This means that photographers who own a top-of-the line digital camera are in an excellent position to fit into the way photobuyers are electronically searching for specialized photos for their books, magazines and various periodicals. Stock photographers can use a Chamber of Commerce brochure or city website to list on their own website the local tourist highlights, public buildings, historical highlights, museums, churches, synagogues, temples, mosques, restaurants, sports arenas, schools, recreation spots, nearby lakes, rivers, mountains, and so on. This could amount to 5,000 - 6,000 words and phrases. The photographers wouldn't have to actually take the pictures; just list them on their website. Then when they get a photobuyer call for a specific photo listed, they can arrange for an assignment, or volunteer to take the picture for consideration, knowing they have a good chance to sell the photo to the buyer, or to a buyer elsewhere on the net. In this case, the photobuyer has served as a free marketing suggestion guide. (If one photobuyer wants the picture, no doubt the picture will sell multiple times in the future.)

Seasonal pictures, or certain weather conditions, might prevent the picture-taking, to be sure; however, not enough to discourage the tactic of listing picture possibilities.

For the photographer, the only effort involved would be the time spent amassing a list of keywords and phrases describing area highlights within ten to twenty miles (an afternoon trip) from the photographer's headquarters. The digital photos can be taken and delivered electronically, hi-res, if need be -overnight. Otherwise the photographer could deliver a lightbox of a dozen views for consideration.

Is this sci-fi stock photography? Ten years ago, yes. Today, Google has changed the landscape for stock photographers and photobuyers. You're at the cutting edge.

Here at PhotoSource International, back in 1999 we started a compendium of keywords for stock photographers. It holds nearly 3 million keywords and phrases. If you're not familiar with it, visit it at http://www.photosource.com/bank. If you don't have a section on your own website for key words, or you don't get much traffic yet, the high-traffic PhotoSourceBANK (you receive your own PhotoSourceBANK page) could be the best place to download your text descriptions of your photos, -actual and possible.
 
 
About the Author
Rohn Engh is the best-selling author of "Sell & ReSell Your Photos" and "sellphotos.com." He has produced a new eBook, "How to Make the Marketable Photo." For more info visit http://www.sellphotos.com

Article Source: http://www.simplysearch4it.com/article/51078.html
 
If you wish to add the above article to your website or newsletters then please include the "Article Source: http://www.simplysearch4it.com/article/51078.html" as shown above and make it hyperlinked.



  Some other articles by Rohn Engh
Are We Losing Control?
The introduction of Royalty-Free, subscription services, and micropayment sites on the Internet, along with digital cameras, which together with bandwidth on the Internet, have introduced ...

On-Line Photo Galleries
For the active stock photographer, placing your images on a Web-based on-line photo gallery can be a showcase for your stock photography. In some cases, it can also be an opportunity to make new photobuyer ...

Failures Bother You?
I've been observing photographers and their business operations for 35 years. Many survive. But many more fail. Of those that fail, the most common flaw ...

eCommerce and Efficiency
Speed is everything when it comes to trade and commerce. You might have the best ice cream sundae in the world, but if it takes you an hour to make it and another hour to deliver it, ...

15 Valuable Minutes
Do you enjoy making money? If you answer no to that question then the rest of this article would be a waste of ...

The Do-It-Yourself Grant
Artists, songwriters, poets, photographers are able to apply for various grants available for creative entrepreneurs. These grants, of $1,000, $5,000, even $10,000, are usually available through non-profit foundations and the government. The artist utilizes the grant funds ...

  
  Recent Articles
Wedding Portrait Photographers International
by DavidSytsma

Are We Losing Control?
by Rohn Engh

Wedding Album Design in Chicago
by DavidSytsma

Good Vibrations
by Mark Smith

On-Line Photo Galleries
by Rohn Engh

Photographers Now Have Googlbility
by Rohn Engh

The Professional Photographer in Chicago
by DavidSytsma

Landscape Photography guide to Anglesey, North Wales - Aberffraw to Llanddwyn
by simonkit

Landscape Photography guide to Anglesey, North Wales - Rhosneigr to Aberffraw
by simonkit

landscape Photography guide to Anglesey, North Wales - Holyhead to Trearddur
by simonkit

Landscape Photography guide to Anglesey, North Wales - Amwlch to Cemaes
by simonkit

Landscape Photography guide to Anglesey, North Wales - Benllech to Amlwch
by simonkit