|
5 Web Design Tips
By Aidan Parker
Professionally Presented.
A professionally presented business website is a powerful and essential marketing tool: it's the first thing prospective customers will look at before they decide to contact you. A well-designed website creates an image of professionalism. Remember that your site needs to satisfy the needs of your visitors as well as your company.
Well Designed / Organized.
Make sure your website is compelling, well-designed, and organized. People don't like searching through pages and pages of information to get to the page they want.
Fast Loading.
Big graphics often impress the webmaster more than the visitor. Large and out of context graphics should be avoided where possible. Your site needs to load as quickly as possible. A slow loading website will be closed by it's visitors before they've even viewed it! Did you know that the average internet surfer only waits 10 seconds for a page to load before clicking on the close button! Another thing to consider is that some visitors may still be accessing your website via dial-up.
Copy, Copy, Copy.
Make sure your copy has been checked for spelling and punctuation or it could be losing you visitors. How many websites have you visited where the spelling and punctuation were sub-standard? What were your thoughts about the site and your reaction? Many html editors have a built-in spellchecker these days - it's there for a reason - use it before you upload your page!
Search Engine Optimization.
If you do a quick search for any keyword on any popular search engine what do the first five results have in common? Optimized Keyword Meta Tag? Not always. Optimized Description Meta Tag? Nope. What then? The answer is simple
Content, content, content!
The content of the webpage itself is what gets these sites to the top of search engine listings. Why the content? Simple.
Search Engines like content because people like content.
Another thing about content is that if your visitors like what you have written they are going to link to it and this, in turn, pushes your search engine rankings higher.
If you take a look at the HTML source code of some of your search results I bet some of them don't even have keyword or description meta tags let alone optimized ones! Go take a look and see. About the Author Aidan Parker is a freelance writer for numerous websites. Aidan has written a series of articles on the topic of website design for http://webmaster-videos.embassyinc.co.uk/
Article Source: http://www.simplysearch4it.com/article/36996.html
If you wish to add the above article to your website or newsletters then please include the "Article Source: http://www.simplysearch4it.com/article/36996.html" as shown above and make it hyperlinked. |
Some other articles by Aidan Parker | |
| |
|
|
|