| |
Why do successful realtors earn money when they sleep?
By Stacey Daniels
With the Internet penetrating every aspect of our life, it's getting impossible to stay uninvolved. You can't ignore the World Wide Web with its millions of users, or else it will ignore you. If you deal with vacation rentals business, but you haven't yet gone online, you are missing an opportunity to vastly increase your exposure to potential customers and increase your revenue.
"I wish I could work 24 hours a day as my web site does", - said one of my friends. And here it is, the main secret of online presence: You can be in many right places at many right times. In fact, the time and place are always right on the Internet. Discover other secrets:
Full automation of your business
If your business is online, you can earn money round the clock. The property management software, which your rental portal is based on, automates guest-owner negotiations, accepts payments, tracks the statistics, shows property photos, and displays the available/ reserved dates for a property. The best thing about it is that it requires no involvement from your side.
Money Flow
You may charge property owners for being listed on your rental portal. This is more convenient than taking commission on every rent. A regular, stable income is better than one time commission "jackpots" from rents; at least if you intend to be in the business for a long time. Still, no involvement from your side is needed. Owners can simply pay the membership fee via a built-in credit card processor. You may clean your teeth, sleep, eat, do whatever you want to do; the Internet means that you can accept payments from eager property owners to your online account at any time.
Word-of-mouth advertising
Those who offer rental property via your web site and see good results are likely to recommend you to their colleagues. Thus, more and more owners will want to be listed on your web site. The more owners you have, the more money you earn.
Likewise, those who rented a property via your web site and liked the ease and availability of the online service are likely to recommend you to their relatives or friends. Bringing them to your web site is better than to just giving your phone number. Via phone, you can not show property photos and very often can not check immediately the availability of the property within the specified period of time.
Affordability
To market your properties online you do not have to invest a lot of funds. You may purchase a turn-key solution and install it in a few clicks. It costs from $200 to $400 depending on the features. Other expenses you will have are customization costs (if needed), hosting fee, and advertising. But the online world charges for all this much less than an offline one does. All this can be done from your home computer, isn't it a real honey?
Quick return on investment
The beauty of taking your business online is the speed you start returning your investment with. Most online realtors state that to become conspicuous in an Internet media is easier and quicker than in other media. Indeed, you may promote your rental web site all over the world. Anyone from any location can access your web site 24 hours a day. More visitors result in more customers. Would you mind being globally known?
Dear realtors, I urge you to take your business online. Do not lose precious time.
About the Author
Stacey Daniels is an advertising copyrighter and a marketing consultant of iStateSoft LLC (www.istatesoft.com)
Article Source: http://www.simplysearch4it.com/article/36660.html
| If you wish to add the above article to your website or newsletters then please include the "Article Source: http://www.simplysearch4it.com/article/36660.html" as shown above and make it hyperlinked. |
| |
|
