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Boost Your Charitable Giving Responses with Travel Incentives
By Sheryl Strasser
There have been so many disasters in the last few years that
many donors are scaling back on their charitable giving. If you
depend upon donations to operate your non-profit organization,
that fact can spell financial disaster for you. But there are some
unique ways to coax a donation out of even the most
unresponsive donor if you know the secret of offering travel
incentives.
Imagine being able to offer free round-trip airfare to major
vacation destinations, or 3-night hotel packages to 3 and 4-star
resorts! You can do that, and more, when you offer travel incentive
coupons with your charitable solicitation.
What do you think will elicit a higher response rate; a "thank you"
card, or 3 days and 2 nights in Hawaii for two? I think that the
answer is obvious.
But what about costs? Surely you can't afford to spend all of your
donations, or even a large part of your donations, on incentives
and give-aways. Relax, that's not the case when you offer travel
incentive coupons.
Travel incentive coupons are sold at steep discounts by companies
that coordinate with major hotels and airlines to make sure that
these business operators aren't faced with too many empty rooms
or airline seats. The travel and vacation industry would rather give
away accommodations, and count on the ancillary money that the
vacationers are bound to spend, rather than have empty inventory
which won;t generate any revenue at all. That means that you can
buy travel incentives that are worth hundreds, or even thousands
of dollars for a small fraction of their actual value.
Speaking of value, the perceived value of these packages is many
times higher than the average charity donation, so donors are
much more motivated to open their checkbook.
Travel incentives are delivered as coupons which you simply send
out to your donors. They fit into a standard business envelope and
can be mailed at whatever discounted postage rates your
organization qualifies for. They are easy to handle and you won't
need any special inserting equipment or extra staff for fulfillment.
Where to buy travel incentives
Make sure that you only buy your travel incentives from an
authorized travel incentives broker. Your reputation depends upon
your donors having a world-class experience, and only the best
brokers offer legitimate travel incentives from the best hotels and
reputable airlines. You can't afford anything less than a 100%
legitimate offer.
If you have a special class of donors who make larger than normal
donations, you can get creative and combine multiple travel
incentive coupons for even more attractive offers. How about a 3
day, 2 night, 3-star hotel package and a $500 spending certificate
in select cities?
Other possible combinations include getaway packages like 4 or 5-
star hotel accommodations that can be combined with free round-
trip airfare travel incentive coupons. You can come up with as many
travel incentive combinations as your imagination allows.
If you're interested in lifting your charitable donation response,
take a good look at travel incentives. They are easy to order and
you can handle the details right on-line.
About the Author
Sheryl Strasser makes it easy to learn how to generate sales. Learn the top 10 essential tips to generating sales. To receive your free mini ecourse visit http://www.travelvacationvouchers.com
Article Source: http://www.simplysearch4it.com/author-articles/8132/1.html
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| Some other articles by Sheryl Strasser | |
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