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  Category: Articles » Articles by Author » Author: Derek Jones
Results 1 - 4 of 4 [1 Pages]  
1.Yahoo! Sponsored Search: Is Country Targeting Going Off-Target?
Have you recently been receiving a high percentage of leads or customers from countries you are not targeting from Yahoo! Sponsored Search? If you've been using Pay-Per-Click (PPC) search engines, you will probably know that Yahoo! Search Marketing (formally Overture) is the industry's leader. ...
[Added: 18 Apr 2006   Hits: 683   Words: 374]

2.Banner Advertising: How To Make It Work
When it comes to banner advertising, the same rules don't apply to everyone. If you want to make your advertising work, it's more than just having an attractive banner. For example, are you trying to develop awareness of your brand, attract prospective customers to your site, or actually make ...
[Added: 21 Jan 2006   Hits: 322   Words: 407]

3.Yahoo! Sitemaps: Text or XML Format?
Back in September 2005, I published an article titled "Introducing Yahoo! Sitemaps" which explained how to submit a complete list of your URL's to Yahoo! using a standard text file. Recently however, I've received a couple of emails plus heard a few rumours stating that ...
[Added: 21 Jan 2006   Hits: 545   Words: 465]

4.Introducing Yahoo! Sitemaps
Yahoo! has copied Google Sitemaps by offering an easy way to submit all your Web pages. It's a simplified version of Google Sitemaps, a text file that contains a list of your site's URL's. Previously, you could only submit your home page to ...
[Added: 21 Jan 2006   Hits: 477   Words: 362]