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  Category: Articles » Writing & Speaking » Copywriting » Article
 

5 Simple Tips To Improving Your Website's Conversion Rate




By Dan Lok

You've worked long and hard to get traffic to your web site.

Now you've got to persuade them buy something from you. This is called web site conversion.

It is defined as the number of visitors that turn into customers of your products or services. If they don't buy something, then all your efforts are for nothing.

Website Conversion Expert Dan Lok says that you don't need as much traffic to your web site if the people who do visit purchase when they are there.

Here are some of the Dan's most important keys to online conversion success:

1. Revise and Update Your Web Copy. Use true success stories that reveal techniques and tactics. Create the desire to know or have the product by focusing on the benefits and ease of use. Test and revise till you know the copy works.

2. Find Out Where Your Visitors are Coming From. Track and analyze your web site traffic and learn the sites where your traffic is coming from. Know which advertising or marketing activities produce your true customers so you can focus on those areas and make them grow.

3. Find Out What Your Visitors Are Looking For and Deliver It. Ask your visitors to tell you their needs or wants. Identify the patterns and most common requests. Then modify your offering to meet these needs.

4. Develop A Relationship Before You Try to Close the Sale. Share your knowledge and expertise. Offer free samples or reports. Provide free recommendations. Get the prospect involved and demonstrate you can communicate and are trustworthy.

5. Add Audio to Your Web Site. Pop their interest and surprise them. Many people will respond more effectively to audio. Give them audio messages that educate them and teach them some thing that has real value.

Use these techniques to resuscitate your web site and watch your conversion rate increase dramatically.
 
 
About the Author
Dan Lok is widely known as "The World's #1 Website Conversion Expert!" But what do you care? Well, if you rush over to his site... I think you'll come to your own conclusion that he's the real deal when you see how much FREE (yet extremely valuable!) profit-producing info he's giving away. Check it out now at: http://www.WebsiteConversionExpert.com

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  Some other articles by Dan Lok
10 Killer Secrets For Making Your Customers Respond To Your Email Now!
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The Seven Characteristics of Incredibly Successful Web Sites
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How To Almost Instantly Double, Triple And Even Quadruple Your Sales Conversion! Part 2
It's true. A good example of a successful premium (free bonus) was in the Ginsu knife infomercials. If you're familiar with the old Ginsu knife infomercials... you will remember ...

How To Almost Instantly Double, Triple And Even Quadruple Your Sales Conversion! Part 1
Would you like to know how to almost instantly begin doubling, tripling... and even... quadrupling your sales and profit margins? You would? ...

Discover The Simple Automatic Way To "Collect" Testimonials From Your Happy Customers!
Copyright 2005 Quick Turn Marketing International, Ltd. Dear Friend, Okay, this week we're moving on to "higher education" with Website Conversion 101. It's a practical lesson and so easy to apply you'll wish someone had ...

The 4 Giant Lies You've Been Told About Internet Marketing!
To quote Peter Finch from the iconic 1970's film "Network": I'm mad as hell and I'm not going to take this anymore! There are so many lies, half-truths, and ...

  
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