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  Category: Articles » Articles by Author » Author: Shannon Cherry
Results 1 - 3 of 3 [1 Pages]  
1.When it comes to good publicity: say cheese!
Copyright 2005 Cherry Communications/Be Heard Solutions A key principle of marketing is to find something unique about what you offer and make this the basis of your sales message. Even if what you offer is a commodity, there is always one thing unique in your business ...
[Added: 30 Oct 2005   Hits: 243   Words: 463]

2.Creating copy that attracts customers.
Copyright 2005 Cherry Communications/Be Heard Solutions Written words are a powerful marketing tool. They have the ability to persuade, reason, explain & direct the reader to take action. They can hold someone's imagination and open them up to possibilities ...
[Added: 20 Oct 2005   Hits: 247   Words: 320]

3.To get great coverage, you need a great media list
Copyright 2005 Cherry Communications/Be Heard Solutions You've written a great press release and it's ready to go. But the bigger question remains: who do I send it to? Before you begin sending ...
[Added: 30 Sep 2005   Hits: 212   Words: 410]