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Category: Articles » Articles by Author » Author: Paul Lemberg |
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1. | Why cutting your prices is like cutting your own throat It's the oldest sales tactic in the world...
And one of the worst...
Price cutting.
Before you make your next price cut in the face of sales resistance, the question you have to ask yourself is not, "Does it work?," but rather, "Can you ...
[Added: 11 Nov 2005 Hits: 209 Words: 945]
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2. | Higher Prices Lead To Higher Profits - Part 1 I know at first glance this sounds obvious, but it may be worth it for you to think about your prices. At least just for a moment.
How did you decide on your current pricing? Did you conduct market research to understand what prospects would pay? Or ...
[Added: 10 Nov 2005 Hits: 215 Words: 1037]
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