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  Category: Articles » Articles by Author » Author: Amy Dube
Results 1 - 2 of 2 [1 Pages]  
1.Advertising: Relationships vs Business Decisions
Successful businesses know the importance of building and maintaining good working relationships, whether it is with partners, employees, business or trade organizations, the government, media representatives, vendors, consumers, or the community at large. A business must carefully balance the benefits of these interpersonal ...
[Added: 10 Jul 2006   Hits: 301   Words: 382]

2.Co-op Advertising: A Win/Win Proposition
An easy way for a small business to expand its marketing budget is through cooperative advertising. Cooperative advertising, or as sometimes abbreviated Co-op, is when a producer of goods, for use by service providers or for resale, reimburses the advertising business in part or in full for ...
[Added: 10 Jul 2006   Hits: 316   Words: 375]