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  Listed Article

  Category: Articles » Self Improvement » Motivation » Article
 

Have a cause? Wear a rubber wristband!




By Shannan Barrett

They are the hottest wearable right now, despite the fashion
gurus adding the adjective 'once trendy' while referring to
them. Yes we're talking about rubber wristbands. You can't
escape them anymore. Be it evacuees at Gaza or NBA football
stars, all are wearing these bands. Passing fad? Don't know,
but they are still selling like hot cakes.

If you have just stepped out of a time machine and can't
distinguish a rubber wristband from a tennis wristband, read
this: Rubber wristbands were popularised by famous cycling
champion Lance Armstrong who fought and survived multiple
cancers. Armstrong wore a signature yellow rubber wristband
during his record sixth straight victory at the Tour de France in
July.

Armstrong was diagnosed with testicular cancer that had
spread to his lungs and brain when he was 25. He won the
1999 Tour de France and has won it six years in a row. The
'Livestrong' rubber wristbands from the Lance Armstrong
Foundation are a means to show support for those battling
cancer. The sales of these wristbands shot up when Oprah
Winfrey encouraged her viewers to order a bracelet when she
had Armstrong as a guest on her show.

The Live Strong rubber wristbands sell for $1 a piece. And
they are still selling at the rate of 200,000 per day. The funds
raised through selling them will support the Lance Armstrong
Foundation's efforts to help young people with cancer and
their family members to live strong.

Today there are rubber wristbands of all colors available --
blue, pink, yellow, striped... The blue rubber wristband was
launched by BBC Radio One, and has the words 'Beat
Bullying' stamped on it. This wristband is highly popular
among footballers. One of the most popular rubber
wristbands around is the 'Support our troops' wristband worn
by family members of American servicemen. They come in
many colors. The pink ones are about breast cancer
awareness.

These wristbands are made of either silicon or rubber. There
are also paper and leather wristbands, and ornamental
bracelets.

Wearing a wristband is a good way of announcing your
support for any worthy cause. What's more, you can have
your own custom message stamped on it. The beauty of
rubber wristbands is that they can be worn in any situation.

So what does the continuing popularity of the rubber
wristbands imply? That they are more than just an accessory.
They are about attitude, a reminder about one of the
numerous worthy causes that drive the human civilization
forward. They are about the human need to show solidarity to
those fighting against mighty odds.

Yes, rubber wristbands are a civilizational need in these
turbulent times. Let the fashion gurus call them a passing fad,
or whatever they like. But these rubber wristbands are here
to stay.

If you have a worthy cause to support, show it by wearing a
rubber wristband.

 
 
About the Author
Shannan Barrett is an avid reader and market researcher. She dedicates much of her free time helping the underprivileged and finds the charitable aspect of the 'bracelet craze' amazing, especially with Lance Armstrong's 'Live Strong' foundation. Barrett looks at what drives the continuing craze for rubber wristbands around the world, despite them being labelled a passing fad. Know more about rubber wristbands at http://www.a1-awareness-bracelets.com/rubber-wristbands.html.

Article Source: http://www.simplysearch4it.com/article/9061.html
 
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  Some other articles by Shannan Barrett
Haven't you got your breast cancer awareness bracelet yet?
By now you should be familiar with the yellow 'LiveStrong' rubber cancer awareness bracelets. They were popularized by seven-time Tour de France cycling champion and cancer survivor Lance Armstrong. The money from ...

Will custom rubber bracelets go out of fashion?
In the last two years custom rubber bracelets have invaded our life. And despite fashion gurus pronouncing them a 'passing fad' they are ...

Rubber cancer bracelets: a small, big gesture
What prompted ace cyclist Lance Armstrong to hit upon the idea to use rubber cancer bracelets to fund cancer research? No one knows. But the signature yellow rubber cancer bracelets ...

Rubber bracelets: the ubiquitous talismans of hope
Symbols of solidarity and empathy in the face of adversity. That is what the ubiquitous yellow rubber bracelets of Lance Armstrong's ...

Rubber band bracelets: be in the loop
Those colorful loops of rubber should be quite familiar to you by now. Yes, we are talking about rubber band bracelets. They have become ubiquitous ...

  
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