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Increase your web site conversion rates from 6% to 66%, in shopping carts and booking engines.
By Monte Huebsch
Increase your web site conversion rates from 6% to
66%, in shopping carts and booking engines. Find out
how this can happen on your web sites in this research
documented white paper.
The research is in. Your solution to shopping cart
abandonment and lack of completed travel bookings is
a simple phone call. Not a 1-800 number but phone
calls that are initiated from you to your web site
visitors. This is ¡°click to talk¡± and it is NOT voice over IP
(VoIP). There is no need for speakers and
microphones. This uses your existing telephone
landline system or even the mobile network. See how
¡°click to talk¡± will work for you at
www.WeCallYouNow.com
Why do so many Internet visitors fail to complete the
buying process? It's simple. They don't have all the
answers they need to feel comfortable to complete the
purchase. It's that one last little question. They have
done their ¡°self service¡± and they know what they
want to purchase but they just can't do the final click
until a question is answered. They want ¡°assisted -
self service¡± and you can provide this with your own
¡°click to talk¡± button or banner.
It's just like shopping in the real world. We do not
want to be chased and hounded by ¡°customer service¡±
trainees. We just want to browse and look around.
See what is available. Maybe try something on. Once
we are happy with our self-service we may then want
a bit of reassurance by having a question answered.
This is when we want the assistance. Not as we just
walked in, and not if we have to wait for it.
Well this is just like a web site visitor. The have found
the right hotel room. They know it is available on the
required days. They are satisfied with the price, but
what about late check in? Or wheel chair access? Or a
crib for a baby? If these questions could be answered
satisfactorily then a purchase would occur. You can do
this on your own web site now.
Here is the research. Just follow:
and see what
Benchmark Portal had to say. The graphs in this
independent research report show closure rates of
less than 11 percent skyrocketing to 66% with ¡°click to
talk¡±.
How about the experience of Dell Financial Services?
Yes, the financial arm of Dell Computers. In a Forrester
Research report they experienced going from a failure
rate of 90% to a closure rate of 55% with ¡°click to
talk¡±. What would a change like this do to your web
site orders, sales and bookings? Check out the
Forrester report at:
The question is no longer if this works. The question is
why haven't you added it to your web site? There are
no set up fees, no monthly fees and no reason not to
prove it to yourself today. Did I mention that you could
operate a system like this worldwide? There are no
global 1-800 numbers but ¡°click to talk¡± is and you can
specify the countries you will call to, the days of the
week and even the specific hours of the day.
Forget the myth of the completely automated sales
process. A web site shopping cart or booking engine is
NOT a bank ATM that spits out money. People need
and want assistance. Not right away but when they
have completed their self-service. ¡°Assisted self-
service¡± closes sales and makes money. Get your
phone ringing with ¡°click to talk¡± and watch as your
web site conversion rates climb and your bank balance
grows. You can test the system at
Monte Huebsch www.MonteHuebsch.com
is a Certified
Management Consultant (CMC) and fellow of the
Institute of Management Consultants. As the CEO of
www.WeCallYouNow.com
and
www.CarHold.com he
employs push to talk technology on all his websites
and in all his email marketing campaigns. Email Monte
at CEO@WeCallYouNow.com
About the Author
Monte Huebsch is a Certified Management Consultant and fellow of the Institute of Management Consultants. CEO of www.WeCallYouNow.com he employs push to talk technology on all his websites and email marketing campaigns. Email Monte@wecallyounow.com
Article Source: http://www.simplysearch4it.com/article/6730.html
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