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Be Different And Profit
By Steven Schwartzman
I've just spent 3 hours surfing the web and found 47 different Internet Marketing courses. I read every single sales page and decided not to buy ANY of them.
Why?
Because they teach Internet Marketing; a how-to eBook or course that teaches you everything you need to know, most selling for under $40. Now I ask you...
...How could someone sell an eBook with EVERYTHING you need to know about Internet Marketing for under $40?
Easy, they omit the details, and the details are where the money is.
It's time you focused on the details and started producing quality products.
It's no secret that real profits come only after you create your own quality product. But YOU must focus on the details.
How do you focus on the details?
Simple...the key lies in specialization.
Any Jim, Dick, or Harry can write an eBook and sell it on the Net. If Jim decides to write an eBook on Internet Marketing, I doubt he will have much success.
Lets analyze what Jim must do.
Jim considers himself to be an Internet Marketing expert. He knows every aspect of Internet Business and decides to write an eBook. Now, Jim must decide what to write about, since he knows Internet Marketing is too broad a topic.
He decides that he is an expert on building an opt-in email list, something he knows is essential to his success. But Jim does not stop there...
...He knows that specialization is the key and he must take his idea one step further!
He decides that he has had great success building his email list using only free methods.
What a great infoproduct! He will write an eBook teaching people to build their email lists using only free methods. This is where Jim does a triumphant dance and takes a nap.
Little does Jim know…he's not done yet!
When he wakes up he realizes that he can specialize one step further. What is the most effective free method he uses? He e-mails high traffic website owners and makes deals with them that allows him to place his pop-up on their website.
Now Jim is finally finished, and he has specialized enough that he has a completely unique idea, one that deals with the details instead of general ideas.
Jim's eBook now has a much better chance of succeeding than if he decided to write a general eBook on Internet Marketing.
Jim discovered the key to eBook success, which lies in Specialization. When you think of an idea for an infoproduct, always specialize as much as you can. Narrow the idea as much as possible.
It's time YOU used Jim as an inspiration.
If Jim can do it, anyone can.
About the Author
Steven Schwartzman is a veteran Internet Marketer who is currently offering free consultations for a limited number of new clients. Take your business to the next level now!Powerful products are also available at discounted prices. Visit http://www.stevenschwartzman.com
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