| |
NADA Applauds MAZDA's Decision To Disclose VIN's and Scrap Cars From Cougar Ace
By Shane Morgay
The National Automobile Dealers Association (NADA) applauded Mazda's decision to scrap all vehicles on board the Cougar Ace. It also decided to disclose vehicle identification numbers (VINs) of the Mazdas on board.
It can be recalled that Cougar was nearly capsized due to a ballast tank problem. During the incident, the vessel was carrying 4, 703 Mazdas. Though most of the vehicles were not affected, Mazda still decided to scrap all the vehicles on board. This is to ensure quality and safety of the vehicles.
Cougar Ace vessel was en route from Asia to North America. However, it nearly capsized off the Aleutian Islands in late July. It sat listing at more than 60 degrees for nearly a month then it was towed to the nearest port in Portland, Oregon for the necessary repairs.
Critics in the industry, consumers can't help but entertain doubts whether the Mazda they will be purchasing is safe. They also added that the decision of the automaker not to sell the vehicles on board must have been difficult to make. Sixty percent of Mazda vessels from Cougar Ace are CX-7s hence; per unit has an estimated amount of $22,000. Analysts estimate Mazda's loss at $103 million. Moreover, they suggest that Mazda would just donate the vehicles to charities and non-profit organizations.
"Even though little visible damage existed on some of the vehicles, Mazda put the customer first and made the right decision to scrap 100 percent of the vehicles because of potential safety concerns." said David Regan, VP of Legislative Affairs with NADA. "This is clear example of good corporate citizenship."
Mazda's decision is anchored on its devotion to secure safety and quality of its vehicles. The automaker ensures that Mazda car accessories and parts are excellent. "Mazda has been an ardent supporter of ensuring that insurance companies disclose the VINs so that consumers and dealers have the information they need to make an educated decision on the value and safety of vehicles," Regan added referring to Mazda's support of total-loss disclosure legislation. "By publicly disclosing the VINs of the questionable vehicles and then choosing to scrap them all together, they show how committed they are to the health and well-being of their customers."
Mazda spokesperson also added that the VINs of the Cougar Ace vehicles will be submitted to Experian's Autocheck and Carfax vehicle history databases. Said VINs are already available on Mazda's consumer website.
About the Author
Cougar Ace vessel was en route from Asia to North America. However, it nearly capsized off the Aleutian Islands in late July. It sat listing at more than 60 degrees for nearly a month then it was towed to the nearest port in Portland, Oregon for the necessary repairs.
Article Source: http://www.simplysearch4it.com/article/46532.html
| If you wish to add the above article to your website or newsletters then please include the "Article Source: http://www.simplysearch4it.com/article/46532.html" as shown above and make it hyperlinked. |
| Some other articles by Shane Morgay | Chevrolet Camaro Convertible to Debut at the 2007 NAIAS
In the news: The Chevrolet Camaro concept was one of the vehicles that received high praises during the 2006 American Auto ...
Volkswagen GTI, Automobile Magazine's Car Of The Year
Automobile Magazine named Volkswagen GTI as its 2007 car of the year. Said title is part of a series of year-end industry awards that automakers use to support their marketing efforts. The ...
2008 Super Duty: Boundless Truck Passion Lingers
Lights flashed and music blasted to introduce the equally rugged new truck from Ford – 2008 Super Duty. Mark Fields, Ford president for the Americas, and Bob King, ...
2007 Auto Shows: To Entice And Sell
Crises overwhelmed 2006. This is especially true with the automotive industry. Last year is a year full of fluctuations, sales doldrums, failures of several alliance talks, and more business miseries. To ...
Driver, Be More Careful This New Year's Eve
You simply adore those new Volvo accessories you have been gifted by your hubby just this Christmas. And you ...
Never Fall Prey to Auto Thieves
Auto theft can spoil an otherwise blissful holiday season. State Farm(R) claims data reflected that in the previous year, more than 9,000 vehicles were stolen between November 12 ...
|
|
| |
|
|
|
