| |
Will custom rubber bracelets go out of fashion?
By Shannan Barrett
In the last two years custom rubber bracelets have invaded our
life. And despite fashion gurus pronouncing them a 'passing fad'
they are still around -- and are still climbing the popularity charts.
So what makes the custom rubber bracelets so popular? Highly
customizable and cheap: those are the two qualities that make
these rubber wristbands so popular.
The custom rubber bracelets can be custom-manufactured for any
purpose: charity, crowd control, storing medical information,
fashion... And the ordinary ones usually cost just around $1 a
piece -- yes, with all those customized messages and colors.
What are custom rubber bracelets? Well, they are simply colorful
rubber loops that can be stretched over one's palms and worn on
one's wrist. And they usually have some message stamped on
them, such as 'Come Home Soon' (that is popular with the relatives
of American servicemen) or any other message. Some big hospitals
even stamp information such as a patient's name, medication,
timings, etc on the rubber band bracelets. This allows the hospital
staff to quickly access the vital info without referring to a file in an
emergency situation.
Well, that is only one aspect of their customization ability. They can
be ordered in any color -- yellow, green, pink, black, translucent,
glow-in-the-dark... there is a color for everything. The yellow ones
are the most well-known, popularized by ace cyclist and cancer
survivor Lance Armstrong. In fact, it was Armstrong's 'LiveStrong'
custom rubber bracelets that kicked off the trend of wearing
rubber bracelets.
Then followed numerous others: there were custom rubber
bracelets for tsunami relief, to show support to American troops, to
rally students against bullying, as a tool for crowd control, for just
being trendy... Soon there was a flood of those colorful solid
rubber loops. By the way, the custom rubber bracelets needn't be
really rubber. They are also made of silicone.
Recently there has been a flood of criticism against the custom
rubber bracelets, caused mostly by the numerous rubber
wristbands that have been popping up all around with all kinds of
silly messages. Does that mean society is getting fed up with the
custom rubber bracelets?
Not by a long shot. Custom rubber bracelets are going to be
around, whether their popularity rises or wanes. Because they are
so useful little devices, that can be put to use in a number of
situations. They may go out of fashion or come into fashion, but
they will always be around in some form or other, in some situation
or another.
About the Author
Shannan Barrett is an avid reader and market researcher. She dedicates much of her free time helping the underprivileged and finds the charitable aspect of the 'bracelet craze' amazing, especially with Lance Armstrong's 'Live Strong' foundation. Barrett looks behind the mist of fashion surrounding custom rubber bracelets to find why they will be around even if they go out of fashion. Learn more about custom rubber bracelets at http://www.a1-awareness-bracelets.com/custom-rubber-bracelet.html
Article Source: http://www.simplysearch4it.com/article/10023.html
| If you wish to add the above article to your website or newsletters then please include the "Article Source: http://www.simplysearch4it.com/article/10023.html" as shown above and make it hyperlinked. |
| Some other articles by Shannan Barrett | |
| |
|
